eight bar

Revitalizing a Legacy: The Rebirth of 8 Bar
Create an engaging and contemporary brand that resonates with both the legacy of the past and the vibrancy of the future.

THE CHALLENGE

BRANDING | WEB DESIGN | MARKETING DESIGN | PACKAGING | MERCH

*All work designed during the duration of 2024 while employed as Sr. Brand Designer at Maple Hospitality Group

THE APPROACH

This concept revolves around being the “prada” or “balenciaga” of hospitality. We are a brand that transcends hospitality and lives on its own in a world of luxury. We attract the attractive and make nights feel like years. With our finger firmly on the pulse of fashion and trends, Eight Bar beckons the discerning and the stylish to indulge in our lavish playground.

WE don’t sell cocktails and dinner.
we sell a life style.
we’re the neighborhood bar for chicago’s finest.

TO-GO PACKAGING

Our to-go packaging seamlessly integrates with the luxury shopping experience of the Gold Coast neighborhood. As our customers shop at Cartier, Prada, and Chanel, we want their to-go orders to blend elegantly with their high-end shopping bags, enhancing their overall luxury experience.